When it comes to designing and executing communications strategies for B2B tech companies, we have numerous tools at our disposal – from social media, podcasts and blogs to media relations and influencer programs and more – to ensure your messages repeatedly reach target audiences. And in what is perhaps one of the most crowded and competitive industries, rising above…
Fall conference season is in full swing! As someone who is responsible for helping clients land premier speaking roles, this is one of my favorite times of the year. Logistics are set. Speakers are prepped. Opportunities we secured many months ago are finally here. But amid all the excitement of the season also comes anxiety…
The pandemic disrupted daily routines, stunned business operations and challenged our traditional approach to how we connect and collaborate with one another. As many companies transitioned to virtual work, event and conference organizers were forced to do the same. After initial cancellations, postponements and many trials, conference planners adapted to the digital landscape. Now with…
